SEO (Search Engine Optimizer) is a discipline of Online Marketing that aims to make a website appear in the top positions of a search engine, when certain related keywords are entered. For a company, appearing in the first positions of Google brings excellent benefits, since it is currently the first source of information search, as […]
Seo Dictionary - Learn SEO Glossary of Terms
Definitions of words about seo and online marketing. You will see the vocabulary used by Online Marketing and Seo experts
What are RICH SNIPPETS?
The idea is simple: Help Google understand the data that appears on your page. The more information you provide it with, the better information it will provide to users.With RICH SNIPPETS you can provide Google with structured and tagged information. Tags can indicate many types of data. Google currently accepts ratings, people, companies and organizations, events and […]
PAY PER CLICK – Definition
Pay Per Click (also called PPC, search engine advertising, or sponsored links) are all search engine advertising and promotion campaigns. In Pay Per Click, you only pay when a user “clicks” on an ad and visits the web page. Otherwise, even if the ad appears billions of times, you don’t pay anything. There are two types of […]